About the Business
Blonde is a full service digital agency with 86 people in Edinburgh and London. It provides ingenious digital solutions to commercial problems.
We use code, content, conversation and creativity to great effect. Ingenuity is about elegant (often non-obvious) strategies, services, experiences and ideas.
More often than not ingenious solutions are the direct result of a well defined problem. For this reason we place great emphasis on the definition of purpose for every project.
A well articulated, commercially valuable sense of purpose enables ingenious thinking and sets the agenda for rigorous evaluation of success. We like our problems upstream and strategic. The more fundamental the problem, the easier it is to assign real commercial value to the solution.
Business Services
Social media
Social media is where brands and consumers collide. It’s an exciting space in which to gain commercially valuable insights, connect with audiences, extend reach and disseminate messages on a highly-targeted or wide-ranging scale.
Blonde is responsible for planning, implementing, managing and reporting on social media-based projects for a diverse range of clients. We combine genuine enthusiasm for emerging platforms, trends and technologies with many years of solid experience. And we’ve got some great success stories to share.
SEO
In October 2012 Facebook passed the one billion-user mark. In December 2012 alone there were 1.5 billion search engines queries worldwide. Think your business doesn’t need SEO? Think again.
Here at Blonde our approach to SEO is simple: we aim to get your organisation ranking higher for the keywords that matter, in the most cost efficient way possible. And with clients such as ScotRail, Velux, Baillie Gifford and Glasgow 2014 Commonwealth Games we have a reassuring level of experience across a wide range of sectors.
Digital Strategy
Strategy is a recipe for success. Strategy is the plan by which success is achieved. Strategy is important.
But strategy is only as useful and valuable as the definition of success that it serves. Digital abounds with weak metrics like page likes and retweets and it is easy to set the bar of success too low.
If we had to point to one thing that sets Blonde planning apart it would be our focus on properly defining success at the outset. We have developed planning frameworks and workshop techniques that are dedicated to getting this right.
Location & Hours
86 Commercial Quay, Commercial Street
Edinburgh, EH6 6LX
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Blonde Digital
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86 Commercial Quay, Commercial Street, Edinburgh, EH6 6LX
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